Stop paying for expensive ads that don't work. Free, best-selling book shows you how to... Get Traffic Without Ads


Your Guide to Making More Online By Showing Up Higher on Search Engines and Outranking Your Competition
Ready to show up higher on search engines for words you can monetize... but without paying for ads. "Outrank" is the place to start. Damon Burton is a decades-long search engine optimization expert that's been featured by Forbes, Entrepreneur, and countless other media outlets.
"Outrank" takes no prisoners as it tackles the numerous myths and misconceptions about SEO and gives you a clear outline for increasing your visibility and profitability with search engines.

Print length
150 pages

Rating
4.7 Rating

Language
English
This search engine marketing expert has beat billion dollar companies at their own game and has proven strategies to grow your business.
Over a decade ago he beat a billion dollar company by outranking their website on Google. Since then, he knew he was onto something and has gone on to build an international search engine marketing company that’s worked with NBA teams, and Inc 5000 & Shark Tank featured businesses.
Having started his business right before the 2008 recession, Damon is familiar navigating and growing a business through times like today. Never before has there been so many people needing something to focus their attention on… AND the time to do it.
Since founding his company SEO National in 2007, he writes for Forbes, has been featured in publications including Entrepreneur Magazine, BuzzFeed and USA Weekly, and has helped high-profile clients make more in a month than they used to in a year.

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Elevate Your Ranking
"Outrank" provides you with the tools to climb the search engine ladder without spending a dime on ads.

Expert Guidance
Damon Burton's decades-long expertise in search engine optimization ensures you're getting tried and tested strategies.

Debunk SEO Myths
"Outrank" shatters common SEO misconceptions, giving you the truth behind search engine optimization.

Profitability with Precision
With "Outrank," you’ll learn precise techniques to enhance your profitability through search engines.

Cutting-Edge Strategies
Stay current with the latest SEO strategies in "Outrank." This guide covers everything from content optimization to link-building.

Debunk SEO Myths
"Outrank" takes a bold stance, ensuring no stone is left unturned in your quest for SEO mastery.
Stay current with SEO in "Outrank." Covers content optimization to link-building - Get your copy today!










Katie Joy
SEO Testimonial

Angel Khan Rainier Rockies
SEO Testimonial

Daryl Hill
SEO Testimonial
"Outrank" is a comprehensive guide designed to help businesses improve their search engine visibility without paying for ads. Created by SEO expert Damon Burton, it breaks down SEO myths and provides actionable strategies to increase your rankings and profitability.
Outrank takes on the most common SEO and AI optimization myths and debunks each one with real client examples and data.
It starts with the old myths that still waste money, like stuffing meta keywords and keywords on the page, manually submitting your site to Google, and chasing Domain Authority, which is a made-up number from third-party tools that Google doesn’t use.
Then it covers the new myths that showed up with AI: that SEO is dead, that schema alone will get you cited by AI, that ranking #1 on Google means ChatGPT will cite you, that publishing more content always wins, and that you can trust a chatbot to check your rankings.
Each myth gets a reality check and the evidence behind it, drawn from two decades of running one of the most respected SEO agencies.
Outrank treats traffic as worth something only when it turns into revenue. You’ll learn why choosing keywords by buyer intent is better than prioritizing by search volume, and what content types convert to leads. Service, landing and product pages come first, and every blog post should lead readers back to one of those pages.
Damon also lays out five ways to monetize traffic: write from firsthand experience AI can’t copy, go deep in a niche instead of broad, build real brand recognition, show up on more than one channel (YouTube and social media are among AI’s top citation sources), and own your audience through an email list or newsletter so a platform change can’t take your traffic away.
